Emerging Practices that show potential to achieve desirable public health outcomes in a specific real-life setting and produce early results that are consistent with the objectives of the activities and thus indicate effectiveness.
Peer Review Study
The researchers tested the effectiveness of “Go Viral!”, a 5-minute online game designed to improve players’ ability to spot COVID-19-related misinformation, in comparison to a passive “prebunking” intervention (UNESCO infographics) and to a control group. The authors found that “Go Viral!” improves players’ ability to spot misinformation, as well as their confidence in their ability to spot misinformation. This effect remains at least one week after playing the game. While the UNESCO infographics also improved viewers’ ability to spot misinformation and their confidence in their ability to spot misinformation, the effect size for “Go Viral!” was larger, and the players reported being more likely to share “Go Viral!” with their networks on social media compared with the group that viewed the graphics. While the results are promising, there are several limitations. The study did not include an explicit equity focus and the game is not accessible to individuals without internet.